Union Coop: 640% Surge in Online Orders
Prepared By: Benoi Nair
The present situation resulted in a massive boost in orders through the Union Coop Online store
Union Coop, the largest Consumer Cooperative in the UAE revealed that the numbers of purchase orders through its online channel increased by 640%, at a rate of more than 800 orders per day, noting that due to the Corona pandemic, the consumption and purchasing patterns of the community members have changed noticeably.
Dr. Suhail Al Bastaki, Director of Happiness and Marketing Department, Union Coop explained, “Union Coop is working to raise its operational capacity with respect to home delivery orders, as the current conditions have caused a huge boom in the home delivery orders, while Union Coop has doubled its work-efforts to keep pace with this boom in an attempt to meet all needs. Union Coop has resorted to several alternatives to enhance its ability to meet this massive demand for home delivery, including contracts with Dubai Taxi.”
He stressed that “At present, Union Coop is working hard to cover the huge demand for delivery service and meet the needs of shoppers, as it has increased the number of employees, trained and qualified them while adhering to all health and safety procedures to ensure delivery of all products in good condition and in accordance to international standards,” explaining that Union Coop has now increased the staff working on the online store to 300 employees, and more than 50 delivery vehicle has been added, with additional delivery contracts being issued to increase the number of vehicles to 100 soon.”
Likewise, Union Coop has also contracted several delivery companies, increasing the number of workers in delivery service, as well as benefiting from the service of volunteers contributing to the distribution of home delivery orders, especially for Senior citizens and People of Determination. Union Coop is appealing to the public to understand the pressure on Union Coop and the suppliers due to the massive increase in the volume of home delivery orders.