Union Coop Sponsors Activities of ‘UAE Association of Sports’ Third Year in a Row
Prepared by: Benoi Nair
Photographer: Sultan Almarzooqi
Union Coop and UAE Association for Sports signed a Memorandum of Understanding aimed at supporting all activities of the association to develop the concepts of sports by preparing talented National level athletes. This will be the third year in a row wherein Union Coop will be the ‘Platinum’ sponsor.
The MoU was signed by Dr. Ahmad Saad Al Sharif, Chairman for Association of Sports and Dr. Suhail Al Bastaki, Director of Happiness and Marketing Department at Union Coop in the presence of a number of Directors of both sides
Al Sharif pointed out that “Union Coop’s sponsorship of the association’s programs reflect its positive role on the youth of the country and as vital towards supporting sports as well as sport events, which altogether will help the association in achieving its goal in the UAE.”
“The programs of the Association are characterized by their qualitative aspects and specialized level in the field of physical exercise.” Al Sharif added.
Dr. Suhail Al Bastaki from his side stated that “Through its partnerships with UAE Association for Sports, Union Coop seeks to exchange experiences and knowledge, support and promote the existing concepts of cooperation and partnership between the two parties, which is in line with Union Coop’s strategic objectives of supporting initiatives that provide the best community services with the most comprehensive impact.”
Through its support for the programs and activities of the UAE Association of Sports, Union Coop cooperates in enhancing the skills of the UAE citizens who are involved in the sports sector, promoting healthy life characterized by its active lifestyle and its creative side, and providing professional development opportunities for the athletes, workers, teachers, trainers, by seeking to improve their knowledge, develop their skills and encourage the practical aspect of their careers.